MY FIRST APPROACH 

New mountain enthusiasts and
how they can become real mountain lovers

What are the first experiences that novices have in mountain sports? What are their needs?
And what conclusions can mountain sports brands and retailers draw from that?


Join us on a 20-minute journey along the current trends in mountain sports.

Fashion
installation
The platform for all spring/summer ‘22 innovations
by the Oberalp mountain sports brands

On this platform, our customers and partners will be able to have a look
at the spring and summer collections for 2022 from the brands Salewa, Dynafit, Wild Country and Evolv.

We will also introduce the first collection of our new brand, LaMunt.
The introduction to each brand takes place in a virtual showroom
that then leads to each of their highlight products for the next summer season.
These can be experienced in detail with photos, videos and descriptions.

Let yourself be inspired.

Get in touch
Should you have any questions and/or feedback or if you would like to get in contact with one of our colleagues, please contact us at info@oberalp.com. Your mail will be forwarded to the responsible person who will get back to you as quickly as possible.

Are you interested in the new study on “My First Approach”?
Just write an e-mail to info@oberalp.com and we’ll share the results and findings with you.